Group Career Coaching for Black Women

is this you?

for many Black women, these challenges are far too real

Struggling to navigate the corporate world? Unclear about your career purpose? Feel that your authentic leadership is undervalued or underappreciated? I know the feeling. I’ve been there.

What is Affirm | Activate | Rise?

This 8-week confidential group coaching program is for Black women who are building their careers and feel stuck. Let’s set the scene: You’re a smart woman. You’ve worked hard to get where you are and you have goals for yourself! But the path to those goals isn’t clear and is fraught with challenges.

  • You’re often the only or one of few in the room. The insights you share seem to fall on deaf ears…
  • You’ve shared your career goals with your manager only to be ignored, pacified by statements about your potential, or to have one more opportunity for development identified.
  • You feel the inner tug-of-war of your authentic self, versus the corporate soldier that looks, sounds, and feels nothing like who you are. You’re slowly shrinking, becoming less than who you are, less effective, more miserable.

As Black women, we operate at the intersection of being both female and black. It can be a challenge to bring ourselves fully into our workplaces and achieve the goals we set for ourselves. Over time, we can come to doubt our own capabilities.


 This program is exactly what you need now!

affirm. activate. rise.

program details

affirm. activate. rise.

this program will equip you to
  • Understand your personal superpower and articulate your authentic leadership brand as you execute your unique career plan


  • Capitalize on change, handle pressure gracefully, and set effective boundaries and expectations for those you work for and with


  • Get the promotion or role expansion you’ve earned


  • Learn Tracy’s 3 tools to put your voice in the room impactfully, and lead more effectively and powerfully


  • Network and get connected to powerful Black female leaders just like you

During the 8 weeks, we’ll cover:

  • The FOUR FUNDAMENTALS OF AN AUTHENTIC CAREER and the key mindset shifts you can make to put those fundamentals to work authentically for you
  • The FIVE ESSENTIAL TOOLS to help you master your authenticity to manage change, use your voice, develop the right relationships, and be appropriately vulnerable
  • The THREE BUILDING BLOCKS OF AN AUTHENTIC LEADERSHIP BRAND based on your unique talents, skills, passions, and values, unleashing your unique capabilities and superpowers to drive success

And we’ll do it together in an environment of authentic sisterhood and accelerated learning.


Program Cost: $1250.00 due upon acceptance into the program.


Logistics of the Program

Your next promotion is waiting – let me know you want in! There’s only 10 spots available, and registration is closed until the fall cohort opens up.


  • What: Affirm | Activate | Rise is a hybrid 8-week virtual learning and live group coaching program with Tracy
  • When: We start fall of 2023, with weekly zoom meetings for 8 weeks
  • Who: Space is limited to 10 women and this workshop is only open once per year, so complete the interest form now to be notified when registration opens again!

Bonus: If you sign up by early, you will receive one free 1-hour private coaching session with Tracy (value $275).

Your tuition covers all 8 weeks of the AAR curriculum, plus: workbooks, videos, and group coaching sessions with Tracy.

You also get 4 bi-weekly Hot Seat Capable Coaching Sessions led by Tracy.

Additionally, you have access to the private AAR community of women on LinkedIn. Here you’ll meet, learn from, and be supported by other authentic Black women on the rise, our AAR graduates, and current participants.


Sound interesting?  Then complete the form below to be notified when we’re ready to go again!

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It’s time to embrace your authenticity to create the career that you love!



I’ve been where you are, facing challenges that caused me to question my authenticity. In the difficult moments, each time I chose to embrace what made me unique and offer my authentic value, I was happier, and my career soared! But it wasn’t easy. I made mistakes and I learned from them. I’ve found that on this journey to a successful career, what women need most is affirmation – that you have what it takes to be successful, inspiration – from others who have navigated successfully, and strength – that comes from a sisterhood of support. And Black women need a space where they can embrace their authenticity and sisterhood confidently, without fear of criticism. AFFIRM. ACTIVATE. RISE. is that space!



I am so proud to share what previous participants in the program had to say about it!

When I reflect on my experience during the AFFIRM.ACTIVATE.RISE program, what stands out to me the most was that in order to be successful in anything you do, your AUTHENTICITY matters the MOST.

Affirm.Activate.Rise created a safe space for me to dig deep, listen to and use my voice not only as a force for good but how to elevate who I am in the world.

This program helped me challenge my own mindset, held me accountable and gave me the tools to thrive in both the workplace and my personal life. I have a renewed confidence in my multi-dimensional skill set that I intend to take into 2022 and I have Tracy Edmonds to thank for it.

If you’re a Boss Babe, “femalepreneur” or looking to improve your own personal brand, I highly recommend this program. 5 Stars!!

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Wild Hair book

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Wild Hair, A Courageous Woman’s Guide to a Bold and Authentic Career